Wednesday, February 11, 2009

One Greener Radio: Wed, Feb 11, 2009 - Sustainability and Music

Listen at One Greener Radio

Wednesday's Topic: Music + Sustainability

Guests:
Benj Gershman, Of a Revolution (OAR)
Stacy Rodriguez with C3Presents, Lollapolooza+Austin City Limits Festival
Brian Allenby, Reverb

Anna Brosky, Cleanvibes

10:00 AM Pacific / 1:00 PM Eastern

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Reverb
Deeply rooted within the music and environmental communities, Reverb educates and engages musicians and their fans to promote environmental sustainability. Reverb is a non profit organization founded by environmentalist Lauren Sullivan and her musician husband, Guster guitarist/vocalist Adam Gardner. Born from the success of Bonnie Raitt's "Green Highway," Reverb works closely with and is mentored by the ARIA Foundation founded in 1998 by Bonnie's manager Kathy Kane.

Greening Services
* Carbon Neutral Concerts and Venues
* Biodiesel for Vehicles and Generators
* Waste Reduction
* Biodegradable Catering Products
* Recycling
* Green Bus Supplies and Cleaners
* Energy Efficiency
* Green Contract Rider
* Eco-Friendly Merchandise
* Green Sponsorship
* On Site and On-Line Fan Outreach
Reverb Eco-Village
* A Festival-like atomosphere erected at each show
* Local and National Non-profits
* Green Technologies
* Fan carbon offset program
* Eco-friendly consumer sampling
* Voter Registration
* Chances to win cool stuff like a solar backpack
* Jumbotron Eco-trivia and tips
* Built to reflect each band’s causes/interests

Benj Gershman
O.A.R. (an acronym for the band's full moniker, Of a Revolution) transformed themselves from local Ohio State University bandmates to Billboard chartbusters and headliners at venues across America. First, the band's two demo recordings were hawked at universities. Then, news spread about the band's roots rock and reggae-inflected songs, which owed much to the jam band genre. Before long, O.A.R.'s website had turned into a highly-trafficked internet destination, and the group gradually left the college scene for the bright lights of national stardom.

Formed in 1996 in Rockville, MD, O.A.R. coalesced around lead singer/rhythm guitarist Marc Roberge, lead guitarist Richard On, saxophonist Jerry DePizzo, bassist Benj Gershman, and drummer Chris Culos. Roberge had known Culos since childhood; he also played in local bands with On and Gershman. DePizzo, who hails from Youngstown, OH, met the other Maryland natives at Ohio State, and the band made its recorded debut with the release of an independent demo, 1997's The Wanderer. Many of the songs on O.A.R.'s debut disc were written while Roberge and Culos were living in Israel.

Two years later, the switch from student band to headlining act started with the arrival of an intensely popular song titled "That Was a Crazy Game of Poker." (Many lyrics for the band's songs came from Roberge's interest in literature, particularly Stephen King's novel -The Stand.) The group went back into the recording studio for a second demo, which was released independently as Souls Aflame in 1999. With the success of 2001's Risen, Roberge began writing songs for a new CD late that year. To appease their dedicated fan base, they issued a live album, Any Time Now, in the spring of 2002 and subsequently signed with Lava/Atlantic for the release of 2003's In Between Now and Then. Additional tour dates led to the release of 34th & 8th, the band's second live offering. The band returned to the studio again with 2005's Stories of a Stranger, which contained a pair of Top 20 Hot AC hits in "Love and Memories" and "Heard the World." The Live from Madison Square Garden CD/DVD appeared in 2007. O.A.R.'s slickest album yet, the commercially-minded All Sides, was released in 2008. Robert Hicks, All Music Guide
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Clean Vibes is a company formed and dedicated to responsible on-site waste management of outdoor festivals and events. Our mission is to actively encourage and promote recycling, composting and proper waste disposal. We hope to educate and inspire a new generation of responsible stewards. Our goal is to divert waste from landfills by increasing the amount of material that is recycled and composted, thereby greatly reducing the ecological footprint of outdoor festivals and events.

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